For B2B companies of 5–15 people, where the founder still leads sales.
Sell more, without hiring anyone.
You don't need another person. You need a system that works.
We build your sales process, implement it in your CRM and automate the manual work. So you always know what's happening in the pipeline, and no opportunity gets left behind.
Let's look together at how to optimise your sales process.
Book a free call30 minutes. If it's not right for you, we'll tell you.
In 6 weeks, your new sales engine is already running.
Outbound Hub cut the admin work on every deal by 80%: an extra hour a day to spend on actual selling.
- Understand why some clients choose you and others don't
- Works on the CRM you already use, or we help you choose one
- A complete analysis in 2 weeks
- Fixed price per project, no surprises
- 3 months of support included
The signs you're leaving revenue on the table
You sell less than you could
- Opportunities go cold because nobody follows up
- Deals stall without anyone knowing why
- Sales that take months to close
You don't have the numbers
- No real visibility on the pipeline
- You can't say today how much you'll bill next month
- You don't know why you lose a client, or which ones are worth pursuing
Everything goes through you
- Sales work handled manually
- Everything depends on the founder's memory and availability
Every sign is a sale that could have closed and didn't. And without clear numbers, you don't even know how many there are.
It's a matter of system, not effort.
We don't start from the CRM. We start from how you sell.
Every company sells differently: clients, sales cycle, goals. So we don't install a standard process. We build the system around how you work.
How we work
We understand your business, your clients and how you sell today.
We find the bottlenecks and the opportunities slipping away.
We design the system around your business model.
We build the CRM structure, automations and integrations.
We measure with a dashboard on the numbers that matter.
From scattered tools and the founder's memory to a structured pipeline in the CRM, with a dashboard.
A real case: Outbound Hub
Outbound Hub is an agency that books sales meetings for other companies.
Built on Attio, the CRM they already used.
−80%
- What we implemented: Qualification stages
- What changed: They can tell right away whether a lead is the right client.
- What we implemented: Pipeline visibility, with clear stages for every deal
- What changed: Every deal follows the same process and the team always knows where each one stands.
- What we implemented: Tracking of clients, recurring revenue and renewals
- What changed: The numbers that used to be pulled by hand every month are always up to date.
Want similar results?
Book a free callWhat clients say
“Now every deal follows the same process and we always know where each one stands.”
Everything works, and every step makes sense.
“She adapted best practices to our needs, rather than fitting us into a ready-made model.”
Alexa helped us bring order to our CRM, but her work went well beyond that. She had the patience and the curiosity to dig deep and truly understand our goals, our needs and our limits, and she helped us rethink and restructure our entire commercial process around our reality.
I recommend her to anyone who feels their CRM is delivering only 20% of what it could really offer.
From analysis to your new sales engine, in 6 weeks
-
Analysis
Weeks 1–2
We analyse your sales process and find what isn't working.
-
The plan
End of week 2
We show you what to change and why, with a clear, concrete plan.
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Implementation
Weeks 3–6
We implement and automate your sales engine in your CRM. Meanwhile, you keep selling.
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Your numbers
From week 6
A dashboard with the numbers that matter, so you can see what works and sell even better.
Three ways to work together
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Understand
Sales System Audit
We look at how you sell today, find what isn't working and give you a prioritised action plan.
- A complete analysis in 2 weeks
- A clear plan of what to change and why, in order of priority
- You put it into practice, with your team
-
Build
RecommendedSales System Build
Analysis, design and implementation: CRM structure, pipelines, automations, integrations and dashboard.
- Everything in the Audit
- Sales engine running in 6 weeks, in your CRM
- A dashboard with your numbers
- 3 months of support included
-
Improve
Fractional GTM Engineering
After the Build, a sales and technology expert keeps implementing, optimising and supporting your system, for 3, 6 or 9 months. Without the hire.
- Analyses, implements and improves your sales engine
- Supports your decisions, numbers in hand
- You only pay for the months you need
The alternatives, compared
| Do it yourself | Hire someone | Traditional consultant | Better Mondays | |
|---|---|---|---|---|
| How long it takes | Months, taking time away from selling | Months to find and onboard them | Depends on the project | 6 weeks, from analysis to a running engine |
| What it costs you | Your time, the most expensive resource you have | A fixed salary, even when results are slow to come | Usually by the hour: the longer it takes, the more you pay | Fixed price per project |
| Who implements it | You | One person, to find, train and manage | You: you get advice, not a system | We do, in your CRM |
| Clear numbers | When you have time to look for them | Only if there's already a system | A report, then it's on you | An always-up-to-date dashboard |
How long it takes
- Do it yourself
- Months, taking time away from selling
- Hire someone
- Months to find and onboard them
- Traditional consultant
- Depends on the project
- Better Mondays
- 6 weeks, from analysis to a running engine
What it costs you
- Do it yourself
- Your time, the most expensive resource you have
- Hire someone
- A fixed salary, even when results are slow to come
- Traditional consultant
- Usually by the hour: the longer it takes, the more you pay
- Better Mondays
- Fixed price per project
Who implements it
- Do it yourself
- You
- Hire someone
- One person, to find, train and manage
- Traditional consultant
- You: you get advice, not a system
- Better Mondays
- We do, in your CRM
Clear numbers
- Do it yourself
- When you have time to look for them
- Hire someone
- Only if there's already a system
- Traditional consultant
- A report, then it's on you
- Better Mondays
- An always-up-to-date dashboard
Expertise + implementation + measurable visibility, without a permanent hire.
Book a free callWork out how many clients you need each month to hit your target.
Out of 100 meetings, how many become a deal.
Out of 100 deals, how many you close.
Each month you need
About 8 meetings a week.
Enter numbers above zero to see the result.
Who's behind Better Mondays
The European startup method, brought into your company by someone who sold with it
My name is Alexa. I started out in hospitality, in hotels across Switzerland, Italy, Spain, the Emirates and Qatar: that's where I learned that the client comes first.
Then I moved into sales at startups like Holidu and Pillar, where I saw how more established companies build their sales systems: clear processes, reliable data, teams that always know what to do.
Those systems are usually reserved for companies with big investment behind them. With Better Mondays I bring them to B2B companies like yours, growing on their own resources. Because selling like the best isn't about size: it takes the right system.
Questions
What kind of companies do you work with?
B2B companies selling services or technology, with 5 to 15 people, where the founder still handles sales personally.
Which CRMs do you work with?
Pipedrive, Attio and HubSpot. If you use another CRM we assess it together: if it isn't a good fit, we tell you and explain why. If you don't have a CRM yet, we help you choose the right one and set it up from scratch.
How much of my time does it take?
For the analysis, a couple of calls and the documents that explain your sales process, if you have them. During implementation we only involve you in the important decisions.
How long does implementation take?
6 weeks: 2 for the analysis and the plan, 4 for implementation in your CRM. From week 6 you have the dashboard with your numbers.
What happens after the 6 weeks?
You have 3 months of support included: if something breaks, we'll be the first to tell you. If you want to keep improving the system, there's Fractional GTM Engineering, for 3, 6 or 9 months.
How do you measure the system's impact?
During the analysis we agree together on the numbers to track. From week 6 you find them in the dashboard, always up to date, so you can see what changes in your sales process.
What if my team doesn't use it?
The sales engine starts from how you already work and keeps manual work to a minimum. Before launch, we train the team.
Why not just hire someone?
You can, but without a process and clear numbers even the best person starts from zero. And if you need someone on the team, Fractional GTM Engineering gives you one for 3, 6 or 9 months, without the cost of a hire.
How much does it cost?
The Audit and the Build have a fixed price per project, which you know before we start; Fractional GTM Engineering is paid monthly. The price depends on what you need: we'll go through it together on the call. The first 3 clients get a launch price.
It's time to stop running sales from memory.
Book a free 30-minute call. We'll look at how your sales process works today and where you can improve it.
Book a free callLaunch price for the first 3 clients.